Yefi from PPC Bully posted a video on the newest (really newest) Google Slap.
Basically, that an attack on fake blogs (flogs) and those "free+shipping" offers with hidden monthly searches.
His recommendations are:
- Stay away from flogs (especially, if you drive PPC traffic to it)
- Stay away from "Money from Google" (see "Free+Shipping Pattern"), specifically, making those
- Use your own landing pages, direct linking is nearly the thing of the past. Also, not just single page, a bit more.
If you've got slapped:
1. Download and re-upload campaigns.
2. Switch domains.