Integration patterns

Summary:

"20-Step Roadmap to Teaching Online Business" is an integration pattern on how to create a successful online teaching/training/courseware business by following 20 steps.

Name of the pattern:

20-Step Roadmap to Teaching Online Business
The author calls it "The 20-Step Roadmap to a Successful Online Business"

When to use the pattern:

When you decide to create a training or courseware business with membership site and want a tested procedure to follow.

How to use the pattern:

Summary:

Product Name Keywords advertising pattern is based on the branding and the fact, that after a certain time on the market, successful product names themselves become great keywords to bid on.

Name of the pattern:

Product Name Keywords
a.k.a. “Fool Proof Adwords Money Maker”
a.k.a. "Conduit method"

When to use this pattern:

When you want affiliate profit driven with AdWords or other PPC keywords-based traffic.

How to use this pattern:

Name of the pattern:

Bum marketing

Summary:

"Bum marketing" is normally applied to the style of start-up marketing with no out-of-pocket cost whatsoever by using free tools and services available on the Internet.

How to apply this pattern:

Name of the pattern:

Partnering with Google

Summary:

Partnering with Google is an integration pattern that allows raising profit per lead from Google AdWords to a profitable level. Once that goal is achieved, all you have to do is buy traffic from Google using the profit from the sales you’ve done.

Description:

To apply the Partnering with Google pattern:

When to use the pattern:

When you want to drive affiliate sales softly without sales pitch. Works best for the types of traffic where sales letters and squeeze pages perform poorly, for example, social network traffic. It's also highly beneficial for SEO and to keep Google happy for AdWords.

How to use the pattern:

Summary:

PPC Arbitrage is essentially buying traffic from PPC (Pay-per-Click) traffic source, like AdWords, as an advertiser, and directing it to another PPC system (like AdSense) as a publisher. If you consistently make more money than you spend, you get PPC Arbitrage.

Name of the pattern:

PPC Arbitrage

When to use the pattern:

When you know very well what you are doing, especially how to get cheap traffic, how to ensure good click-through, and what to promote to get the sales and top buck.

Today I'd like to talk about Free+Shipping patterns. This is a sales/conversion integration pattern reported to bring very good results. It's one of the foundation stones in Russell Brunson's "Micro-Continuity" integration pattern that he calls a "System".

Enjoy.

To Internet profits!
--Ely

Summary:

Free+Shipping pattern is about free offer of some physical object (normally CD or DVD) for a nominal shipping and handling fee loaded with a "free trial" forced continuity and upsells on the order page.

Hi,

Today I’d like to talk about Wagon Wheel integration pattern that combines a set of mini-sites with a relationship or authority site and mailing list. That’s essentially a pattern to get a steady dependable traffic to the mini-sites.

For your Internet profits!
--Ely

Summary:

Today I’d like to talk about time tested pattern called “Mini-Site”. While standalone efficiency of this pattern diminished last years, it’s still a critical element of many important integration patterns like Sales Bandwagon or even the good old Sales Funnel.

To your Internet profits!
--Ely

Summary:

Mini-site is a very small site with only 1-3 pages and normally no external links whatsoever, which makes the prospect to make the conversion (purchase, opting in) decision right there based only on the information provided on the mini-site.

This Sunday Frank Kern has released a video on the "Triangle of Trust" sales pattern. You can watch it here: http://masscontrolsite.com/sneakattack.php
About a half of video Frank just tries to be funny. Just skip that first part unless you enjoy it. In the second part he gives the pattern. Watch it, it's worth the time.

--Ely

Summary: