Product Name Keywords

Summary:

Product Name Keywords advertising pattern is based on the branding and the fact, that after a certain time on the market, successful product names themselves become great keywords to bid on.

Name of the pattern:

Product Name Keywords
a.k.a. “Fool Proof Adwords Money Maker”
a.k.a. "Conduit method"

When to use this pattern:

When you want affiliate profit driven with AdWords or other PPC keywords-based traffic.

How to use this pattern:

You need a reasonably high ticket successful item, that has already established itself on the market with recognizable name passed by word-of-mouth.

You need to check the competition and search volume for the product’s name and its derivatives (reverse order of words, spelling errors, etc.)

If you have reasonable search volume and reasonably low competition, you’ve got the winner to advertise using the products name and its derivatives as the keywords to bid on.

Normally this pattern is implemented in its integration pattern form, when steps above are complemented with two more steps:

1. Domain name containing the name of the product.
2. Pre-sale page promising a bonus, if the prospect buys using your affiliate link:

Ask the prospect to use your link, make sure your affiliate id is at the bottom of ClickBank order page, and then forward you’re the receipt or send you the receipt number and the date, so that you can check your records, and respond with the download page for your bonus.

A note to creators of the products: you may think about making your product name less generic and better recognizable. It will become a great new keyword for this kind of affiliates.

Attribution:

Brad Callen
Also, it seems that "The Conduit Method" by Chris Rempel is the same, but because I did nto bought his course, I cannot say for sure.

Related patterns:

None

Related anti-patterns:

None. Of course, don’t send Google traffic straight to the affiliate page, that won’t work.

Comments:

Brad recommends that pattern to use together with AdWords, which is clearly the fastest way. However, nothing prevents you for using it with SEO, article marketing and other keyword-based traffic generation patterns.

This pattern is automated within Brad Callen’s Keyword Elite 2.0, which you may find useful. Just go to his site and start from downloading his free “The Keyword Minute” report, which contains this and two more excellent Internet marketing patterns described with step-by-step instructions and in the great details.

If you want to check Chris Rempel products, check out his site and free videos here, in which he teaches a lot more than just "The Conduit Method" at a very affordable price.